In her 20+ year marketing career, Jarmila Yu has worked at a senior level in some of the world’s largest brands as well as helping much smaller ones grow dramatically.
Her tireless commitment has seen her make a substantial difference to firms ranging from small start-ups through SMEs to BlueChips.
She has successfully worked with shoestring start-up marketing budgets and managed multi-million dollar ones, consistently delivering significant and measurable business results.
Her relentless passion for marketing is combined with immense experience that has resulted in a comprehensive range of professional accreditations and a vast network of high level industry partners.
Working now as a Consulting Chief Marketing Officer has allowed her to offer that skill and knowledge to start-ups and ambitious SMEs that are not yet in a position to take on a full-time CMO. It also allows her to help inspire and coach the incumbent marketing teams so that they can grow and develop as much as the companies they work for.
She is sought after for her expertise in Brand Management, Go-to-Market Strategy and Integrated Marketing Campaigns. She knows the vital ingredients that go into building powerful brands through effective marketing. She is expert at knowing how to translate business vision into marketing strategy, and most importantly, how to turn strategy into execution – that cuts through and captures customer imagination.
She lives and breathes marketing and will supercharge the marketing of any client who is receptive and responsive.
She is also an active member of the IoD, the FSB and Surrey Chambers of Commerce
She is actively involved in her local business community, including serving on the committee of the local business association.
She is also on the Board of Advisors at Royal Holloway, University of London, School of Management, and an active member of a Working Group at LVS Ascot School.
She is regularly invited to speak at events to share her expertise with business leaders.
Building, managing and developing marketing functions, coaching their execution. She takes teams from ‘‘Zero to Good’’ and from ‘‘Good to Great’’ FAST.
Strategies/Campaigns/Programs deliver brand awareness, demand and customer/channel loyalty; demonstrating innovation, cut-through and positive transformational change. FAST.
BE BOLD. BE BRAVE. BE DIFFERENT.