What is PR and why does my business need it?
Does it mean having to throw a glitzy party? Will I have to go on TV and get grilled? Will a journalist just twist my message and confuse or put off potential customers?
Public relations can seem like a black art. Our one day workshop demystifies PR and explains the basics of how to communicate messages through earnt channels and what to consider when doing it in-house or working with a consultant or agency. You’ll learn what media want, how to approach them and how to give yourself the best chance of getting your name and messages seen in the right places.
The day will mix strategic instruction with practical exercises and media training. The atmosphere will be relaxed and there will be time for questions as we go.
We will look at:
Workshop to be led by:
Consulting PR Director Matt Fincham
Intensive one day workshop including preparation and video interview training: £1,840 + VAT + expenses